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Association Chat Podcast

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Mar 2, 2019

“You’re only two clicks away from uncovering a lie,” is the mantra Phil Riggins, founder of the Brand & Reputation Collective (the BRC) in the UK, now lives by.

Is it the mantra for the age we live in?

The 2019 Edelman Trust Barometer reveals that trust has changed profoundly in the past year—people have shifted their trust to the relationships within their control, most notably their employers.

Globally, 75 percent of people trust “my employer” to do what is right, significantly more than NGOs (57 percent), business (56 percent) and media (47 percent).

Can your organization optimize for trust? Let's find out how Gary LaBranche, Matthew D'Uva, and Nick Parker's organizations do it on this episode!

How do association leaders and communications experts avoid creating a crisis in times of “radical uncertainty” and change? I talk with association executives and a podcast producer in the Midwest about navigating these treacherous waters.

Episode #90 Communication Challenges in the Age of "Fake News"

Fear runs rampant as many citizens carry eroding trust in the internet as well as the foundations of democracy, 2019 has already witnessed a historic government shutdown, ongoing claims from the President of the United States that "the media is the enemy of the people", and in the midst of it all, we must still communicate with our Board, members, the media, and the public.

#fakenews #governmentshutdown #communications #associations #assnchat #FightFakeNews

What is Association Chat?

Online Community | Podcast | Alexa Skill | Resources | Events

Check into the Association Chat podcast for an hour each week to hear from bestselling authors, influential business thinkers from all industries, and the most inspiring professionals in the association realm.

Connect with others in the association industry in the live chat room and throughout the rest of the week in the private Association Chat community.

Attend the live events, happy hours, and workshops created especially for you! Sign up for the mailing list and find out more at

What is the Association Chat News Flash Briefing? You can listen to the Association Chat News Flash Briefing on your Amazon Alexa!

Find out what's happening with associations in 1-2 minute clips. Watch live at

Enable the skill here:

#fakenews #trust #radicaluncertainty #crisiscommunications

Episode #90 Communication Challenges in the Age of "Fake News"