Sep 12, 2022
Today’s Nonprofit Business Model often relies heavily on meetings and events. Whether it is for commitment to cause, content, or community; all we know is that the value proposition for an association often finds an important channel in its events.
But what happens when attendance begins to slide? What happens when the value of that value proposition doesn’t seem to be what it used to be? Can Event Design Save Your Conference?
Ruud Janssen is an events industry powerhouse. You may have already seen his work if you’ve looked through tools like Miro or Mural and discovered a design tool called the Event Model Canvas.
Ruud is an international speaker, facilitator, and designer of high-stakes conferences & events. He is the Author of the Event Design Handbook (2016) and Design to Change (2021) and he serves as co-founder of Event Design Collective (http://edco.global).
He helps organizations innovate by thinking differently based on functional, social, and technological advancements using business and event model innovation.